Comments for Copywriting and Internet Marketing by Business WordSmiths http://www.businesswordsmiths.com Web Copywriting and Internet Marketing for Professional Service Companies Fri, 28 Oct 2011 00:48:30 +0000 hourly 1 http://wordpress.org/?v=3.2.1 Comment on The 3 Phases of Online B2B Lead Generation by Nadine Stevens http://www.businesswordsmiths.com/the-3-phases-of-online-b2b-lead-generation/#comment-4600 Nadine Stevens Fri, 28 Oct 2011 00:48:30 +0000 http://www.businesswordsmiths.com/?p=803#comment-4600 Hi Sid, thanks for those three very engaging and powerful tips. I am definitely going to put them into practice. You're right, online lead generation is like dating. It serves as a fertile soil for the sprouting of long and lasting relationships. Thanks again. Hi Sid, thanks for those three very engaging and powerful tips. I am definitely going to put them into practice. You’re right, online lead generation is like dating. It serves as a fertile soil for the sprouting of long and lasting relationships. Thanks again.

]]> Comment on How to Help Your Small Business Marketing Efforts by Jo Shaer http://www.businesswordsmiths.com/how-to-help-your-small-business-marketing-efforts/#comment-4596 Jo Shaer Tue, 25 Oct 2011 02:05:41 +0000 http://www.businesswordsmiths.com/?p=603#comment-4596 Love that diagram... but it certainly does my head in trying to follow its complexities. As you say, trust is key to conversion for small local businesses, myself included. Many have been burned by 'experts' with high price tags and it's about managing levels of expectation after they've been let down by the hyperbole. And then maintaining that relationship with continuing good services and improved rankings. Love that diagram… but it certainly does my head in trying to follow its complexities.

As you say, trust is key to conversion for small local businesses, myself included. Many have been burned by ‘experts’ with high price tags and it’s about managing levels of expectation after they’ve been let down by the hyperbole.

And then maintaining that relationship with continuing good services and improved rankings.

]]> Comment on 3 Steps to Get Your Reader Nodding in Agreement by 3 Steps To Get Your Proofreader Nodding In Arrangement | Johnies Blog http://www.businesswordsmiths.com/web-copywriting-3-steps-to-get-your-reader-nodding-in-agreement/#comment-4578 3 Steps To Get Your Proofreader Nodding In Arrangement | Johnies Blog Mon, 10 Oct 2011 19:32:38 +0000 http://www.businesswordsmiths.com/?p=264#comment-4578 [...] 3 Steps To Get Your Proofreader Nodding In Arrangement [...] [...] 3 Steps To Get Your Proofreader Nodding In Arrangement [...]

]]> Comment on Google+ – Is it Worth Your Time? by Mind Numbing » Google+ – Is It Worthwhile It Easy ? http://www.businesswordsmiths.com/google-worth-time/#comment-4577 Mind Numbing » Google+ – Is It Worthwhile It Easy ? Fri, 07 Oct 2011 23:50:12 +0000 http://www.businesswordsmiths.com/?p=950#comment-4577 [...] Google+ – Is It Worthwhile It Easy ? [...] [...] Google+ – Is It Worthwhile It Easy ? [...]

]]> Comment on How Often Should I Post on my Blog? by Sid http://www.businesswordsmiths.com/how-often-should-i-post-on-my-blog/#comment-4529 Sid Fri, 22 Jul 2011 21:23:40 +0000 http://www.businesswordsmiths.com/?p=722#comment-4529 Ray, the answer depends a lot on the purpose of your blog and how you're getting people to read your blog posts. If you already have a solid readership, then one or two posts per week is good. If you're using the blog to ATTRACT traffic to your website and rise in the search engine rankings, then the rule of thumb of 1 post per day holds true. However, in your industry it's unlikely that your competitors even have blogs, so if you regularly post a keyword-rich article a couple times per week you'll see some good results. Ray, the answer depends a lot on the purpose of your blog and how you’re getting people to read your blog posts. If you already have a solid readership, then one or two posts per week is good. If you’re using the blog to ATTRACT traffic to your website and rise in the search engine rankings, then the rule of thumb of 1 post per day holds true. However, in your industry it’s unlikely that your competitors even have blogs, so if you regularly post a keyword-rich article a couple times per week you’ll see some good results.

]]> Comment on How Often Should I Post on my Blog? by Ray Frith http://www.businesswordsmiths.com/how-often-should-i-post-on-my-blog/#comment-4528 Ray Frith Fri, 22 Jul 2011 19:35:07 +0000 http://www.businesswordsmiths.com/?p=722#comment-4528 I have just started a company blog for my sheet metal business. The talk of post frequency is of theoretical interest but with a busy business to run getting the time to write a short post more than once a week is difficult. What I would like to know is what balance should be reached between general posts of interest to the industry you are in and posts that are specific to the products and services that your company might offer? I have just started a company blog for my sheet metal business. The talk of post frequency is of theoretical interest but with a busy business to run getting the time to write a short post more than once a week is difficult. What I would like to know is what balance should be reached between general posts of interest to the industry you are in and posts that are specific to the products and services that your company might offer?

]]> Comment on 3 Great Ways to Boor Your Reader To Tears by Raf http://www.businesswordsmiths.com/web-copywriting-boor-your-reader-to-tears/#comment-4527 Raf Fri, 22 Jul 2011 13:09:56 +0000 http://www.businesswordsmiths.com/?p=394#comment-4527 Sid, Wow! Love your style. You can be assured I'll be regularly checking your material. It affirms my own approach. I just jumped back into copywriting after 30 years. The principles remain the same, just the media for expression has exploded. Was that you who did the video and VO for Tom Usborne's Freelancer? My compliments, if so. My web site is still wet behind the ears, but I'm hacking at it. Raf Sid,

Wow! Love your style.
You can be assured I’ll be regularly checking your material. It affirms my own approach.

I just jumped back into copywriting after 30 years.
The principles remain the same, just the media for expression has exploded.

Was that you who did the video and VO for Tom Usborne’s Freelancer? My compliments, if so.

My web site is still wet behind the ears, but I’m hacking at it.

Raf

]]> Comment on How To: Increase Email Open and Click Rates by Vizz Media http://www.businesswordsmiths.com/how-to-increase-email-open-and-click-rates/#comment-4035 Vizz Media Tue, 19 Apr 2011 09:35:25 +0000 http://www.businesswordsmiths.com/?p=809#comment-4035 Some really helpful guidelines. You are right. Our email campaigns won't be successful unless they are opened. The subject line is in fact the most crucial thing which determines the open rates to a great extent. Your tips on how to write a compelling subject line are really helpful. Going to implement them in our next campaign. Keep sharing valuable ideas. http://www.facebook.com/vizzmedia Some really helpful guidelines. You are right. Our email campaigns won’t be successful unless they are opened. The subject line is in fact the most crucial thing which determines the open rates to a great extent. Your tips on how to write a compelling subject line are really helpful. Going to implement them in our next campaign.

Keep sharing valuable ideas.

http://www.facebook.com/vizzmedia

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