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Content Marketing

Lead Generation and Content marketing

Why You Should Care About Content Marketing

Content Marketing: Is it really important to your future? Content Marketing is misunderstood, but it effects your SEO AND your bottom line profits…

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Technical Alchemy

How to Turn Technical Gobbledygook into Sales and Profits

Web Copywriting and content marketing for technical companies is a mess. It’s not their fault, however. This, the first in a series on “Technical Alchemy,” addresses the issues faced by technical marketers.

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content marketing trumps facebook

Content Marketing Trumps Facebook for Lead Generation

Content marketing is still king when it comes to online lead generation. Facebook has a gazillion members, but it still won’t get leads like content marketing does. See what Facebook IS good for…

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Blogger's Dilemma

The Blogger’s Dilemma: What Should I Write About?

The blogger’s dilemma: One article a day! You’re joking! Content marketing requires a commitment, but the payoff is worth it. Here’s a 3-step strategy that will reap magical rewards…

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blog posting frequency

How Often Should I Post on my Blog?

How often should you post to your blog? The answer varies, but as you’ll see, the potential increase in traffic is well worth the effort of a few more articles.

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Copywriting and Internet Marketing by Business WordSmiths
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