Exactly one year ago, Jaime Mintun returned home from a failed business opportunity in Florida. She was broke, homeless, and with absolutely no idea what she was going to do next.

Like many copywriters, Jaime had been struggling to make ends meet every month. So, she jumped onto a get rich quick scheme that turned into a get poor quick disaster.

Frightened and desperate, Jaime started looking for a job… any job, anywhere, with anyone who would hire her. Instead of a job, Jaime got her life back and a future that has no limits.

Within 90 days from the time Jaime went online to search for jobs, she catapulted her income to $10,000 per month as an SEO copywriter and consultant, and has maintained that pace each and every month since.

How Jaime accomplished this magical feat will surprise you. What will surprise you even more is just how easy it is for anyone with decent copywriting skills to do exactly as Jaime has done.  

This puts AWAI students in a powerful position. Most copywriters won’t have your skills, so when it comes to vying against others for projects, you’ve got a distinct advantage. You know what works and what doesn’t.

SEO Copywriting Versus Direct Response Copy

AWAI students are remarkably prepared to strike it rich in the field of SEO copywriting. SEO knowledge (Search Engine Optimization) is a miniscule part of the field of SEO copywriting. By far the biggest chunk of the business has to do with two things AWAI students know well:

Writing effective sales copy; and,

Understanding the entire sales process

You know what brings people in the door and you know how to close. It turns out that the same principles you’re learning at AWAI apply to writing copy for the Web. The only minor addition is this thing called Search Engine Optimization.

The truth is that I could probably teach you all you need to know about SEO in a two or three hour class. It’s that simple.   But the fact that the majority of web sites have poorly written copy (to put it mildly) means that there is an enormous market ripe for the picking. And guess who gets to do the picking?  

Jaime didn’t know how easy it was going to be until she started her search. Businesses are dying for help with their web sites. First, they are clueless about how the search engines work to get traffic to their web sites. Second, their web sites read like boring brochures. There’s no life – no spark or energy to their copy.

The one place you’d never think to look for work

At some point these businesses figure out that they’re missing out on tons of potential new business from the Internet, so they look to hire a “web person.” This usually means “someone with SEO knowledge.” They often don’t even consider the copy until someone (you) points out that conversion of traffic to sales is at least as important as getting the visitor to the front door.  

But where do these companies advertise for help?

The newspaper? Not any more.

Online job sites? Too expensive.

Employment agencies? Forget about it.

They go to Craig’s List. You know… the place you go to look for a used couch you can put in your remodeled basement for the kids. Yes, real companies look for real people to hire on Craig’s List.

That’s where Jaime went, first to simply look for a job. Since many of these jobs were in different parts of the country, Jaime asked if they’d consider a contractor instead of an employee. To her surprise, almost everyone said they would.

Now, because Jaime knows SEO and is a copywriter, she could offer them a bundled service that included consulting, SEO and copywriting for their web sites. This of course leads to direct response marketing pieces because they like her work.

What Jaime has found, though, is that it’s sometimes tough keeping up with all the details of Internet marketing. Plus, there’s far more work out there than she can handle on her own. In order to make her life easier, Jaime has surrounded herself with like-minded consultants and copywriters.

The network of peers she’s formed has helped her to take on more work, subcontract out some, and pass on extra work to her peers who might have different interests or skill sets. What’s resulted from these relationships is a “Consortium” of people who share tools, tips, ideas, and advice, making everyone a little stronger – and richer.

There’s a ton of SEO Copywriting work to be had. We have what…. maybe 10 gazillion business web sites out there? And 2/3 of those are in desperate need of good SEO copywriters.  

So what are you waiting for?

Sid will be interviewing Jaime Mintun in a free teleseminar (phone or web-based access) on Wednesday, June 20, 2007. For access to the teleseminar (no registration required), go to: http://instantTeleseminar.com/?eventid=227082.